As organisations with a social mission it is vital that you have a clear and consistent message that wins over the support of stakeholders and customers. It is not enough to understand the vision within your organisation you have to find a way to communicate that effectively to the outside world. Branding is how to plan, format and distribute that communication. At Post Creative we think branding for social enterprises and nonprofits requires a specialist approach. We work very closely with our customers to help them define their brand and put the processes in place to manage and develop it over time. Our aim is to help you align the perception of your stakeholders, funders and customers as much as possible with your vision. A few tactics we use to achieve this are:

1. Clearly define the purpose of your organisation and translate this into visual and written content.
2. Create strategies and processes that help your communicate your brand both internally and externally so that there is a consistent and clear tone in all communications.
3. Design logos, websites, colour schemes and marketing materials that fit your personality and help you to communicate more effectively.