Brand Identity for unique online soft toy reseller Big Softy
Meta
Client: Big Softy
Services: branding
Details
Big Softy are an online reseller of unique soft toys, sourcing unusual and collectable designer soft toys for little and big kids alike. They approached us to develop their brand identity and were looking for something playful but with a bit of an edge. We had great fun working with them to develop the big softy bear character which was developed for use on the website, badges and labels.